Thank you. Thank you. Thank you.
1 May 2012
EDF Energy Thank yous CRM campaign makes Excellence shortlist
Tagged under: Awards,Marketing society
Read moreGAP bows to social media pressure
24 October 2010
But was it right to dump its new logo after only one week?
Why get rid of a perfectly good and globally recognised logo in the first place?
Tagged under: Opinion,Jon Ingall,Marketing magazine,Marketing society,GAP
Read moreToo late to party? Or just fashionably late?
18 September 2010
Will Apple's kudos make its late-arriving Ping a must-have?
Apple has been characteristically elitist in its tardy launch of Ping into the social media world.
Tagged under: Opinion,Steve Stretton,Social media,Marketing magazine,Marketing society,Apple,Ping
Read moreWho’s to blame when campaigns go wrong?
31 August 2010
Coca-Cola's recent conflict with its digital agency fuels debate
When a campaign goes pear-shaped is the agency to blame?
Tagged under: Opinion,Jon Ingall,Marketing magazine,Marketing society,Coca-Cola
Read moreSpread the word: we need to talk
30 June 2010
Vital to business success, networking is still under used
In an industry increasingly pressured by lower budgets and demands for payment by results.
Tagged under: Opinion,Steve Stretton,Marketing magazine,Marketing society,Networking
Read moreHas Barclays got talent?
12 May 2010
Jon Ingall remains unconvinced. And buzzes them out
Is spending your customers' money revamping 1,700 branches really a good idea?
Tagged under: Opinion,Jon Ingall,Marketing magazine,Barclays,Marketing society
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