Mind our language
6 August 2012
We should spend as much time on our own words as we do our clients’
Tagged under: Adele Meer,Brand Republic,Language,Language Barrier,Think BR,Communication
Read moreSeasonal bargains. Short-sighted and short lived?
30 June 2011
Christmas, Easter, Mothers’ Day, Fathers’ Day and even the contrived romance of Valentine’s Day are all ready hooks onto which marketers hang their seasonal caps.
Tagged under: Opinion,O2,Adele Meer,Seasonal marketing
Read moreIs social media a threat to global agencies?
27 October 2010
ADMAP's Paul Feldwick has some interesting answers.
Adele Meer wondered whether the rapid advances in social media are undermining the position of global agencies.
Tagged under: Opinion,Social media,Adele Meer,Facebook,Planning,Admap,Paul Feldwick
Read moreRetail in therapy?
14 April 2010
No longer a leisure pursuit, shopping gets serious
Adele Meer adds her weight to the retail therapy debate
Tagged under: Opinion,Marketing magazine,Adele Meer
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