Has Barclays got talent?

12 May 2010

Has Barclays got talent?

Jon Ingall remains unconvinced. And buzzes them out

Is spending your customers' money revamping 1,700 branches really a good idea?

And whilst we're still reeling from the effects of the recession, will Barclays' gamble to hold a "frivolous" national dance contest for its customers pay off? Jon puts on his Simon Cowell hat and gives a definitive, 'No'.

Read the whole article here

Tagged under: Opinion,Jon Ingall,Marketing magazine,Barclays,Marketing society