Seasonal bargains. Short-sighted and short lived?
30 June 2011
Christmas, Easter, Mothers’ Day, Fathers’ Day and even the contrived romance of Valentine’s Day are all ready hooks onto which marketers hang their seasonal caps.
Tagged under: Opinion,O2,Adele Meer,Seasonal marketing
Read moreNew look boardroom for ais
30 June 2011
Following the recent agency restructure, 3 new board directors have been appointed to lead archibald ingall stretton.
Tagged under: News,Campaign,Steve Stretton,Geoff Gower,People,Board,Directors,Stephen Watford,Sarah Stratford
Read moreCheeky headline; serious message
23 June 2011
Hello Boobs campaign reinforces breast awareness message for CoppaFeel!
Tagged under: News,Campaign,Marketing Week,Marketing magazine,CoppaFeel!,Brand Republic,Hello Boobs,Breast Cancer,Wonderbra,Creative match,India Times
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